journal · messy middle comics

The messy middle, in four panels.

Daily-ish comic strips about the chaos every marketing team has lived. Made on gimmefy itself, with the Messy Middle Comics Playbook.

Forty-eight strips and counting. Each one is four panels of recognisable bottleneck — the subscription nobody admits to, the AI tool graveyard, the strategist who became a model-comparison shopper, the brand voice document nobody reads. Funny because it's true. Useful because it's specific.


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Showing newest first. Pagination at the foot of the list.


Six AI subscriptions. Possibly seven. The accounting team has politely stopped asking.