Put it to work.
Show Daybreak’s premium-price offer to a simulated first-time buyer, a loyal customer and a procurement manager. Use their objections to improve the message.
Simulate · IN YOUR PLATFORM
Test ideas with AI-simulated audiences.
Simulate creates a discussion between AI participants with different perspectives. Use their reactions to improve a concept before testing it with real people.
What it does.
Give an idea or question to AI participants representing different roles or audience perspectives. Their simulated discussion surfaces possible reactions, objections and questions.
How it helps your clients.
Teams can improve a first draft, spot an unclear promise or prepare better questions for actual customer research. It makes early feedback easier to obtain.
What it means for your firm.
Build a concept-review step into your method and use it before client presentations. It can reduce avoidable rework and help clients prepare for real research. Explain clearly that the participants are AI simulations.
Shape it around your clients.
Capabilities can be hidden, configured, customised or enhanced around your business and customer needs. Deeper development is scoped separately.
Set the brief and participant perspectives. Simulate is Beta. It helps you form and challenge hypotheses; it cannot prove what real customers think or establish demand.