Put it to work.
For Daybreak’s next launch, investigate what stops people trying oat drinks, compare competitors and check whether AI assistants recommend the brand. Turn the findings into a launch recommendation.
Beacon · IN YOUR PLATFORM
Your premium research desk.
Run in-depth research reports on a client’s market, customers, competitors and visibility in AI search. Use the findings to make better decisions.
What it does.
Beacon produces research reports in five areas: Goldmine finds customer pains and opportunities; Listening examines relevant conversations; AI Visibility checks how AI engines describe a brand; Landscape reviews its market position; Findability checks how easily people and AI can discover its website.
How it helps your clients.
Your clients can investigate a market, challenge an assumption or prepare for a major decision before spending on a campaign. Quality research becomes part of everyday work instead of something reserved for the largest budgets.
What it means for your firm.
Use it for your own pitches and strategy work, then offer research-led advice to clients. Customers have told gimmefy they previously paid thousands of dollars for comparable research. Add your interpretation and recommendations to build a service people can come back for.
Shape it around your clients.
Capabilities can be hidden, configured, customised or enhanced around your business and customer needs. Deeper development is scoped separately.
Choose the brand, market and decision question. Beacon is Labs: check sources, scope and dates. The cost comparison reflects customer feedback, not a guaranteed saving. Automatic continuous monitoring is a separate scope.