Beacon — See How Your Brand Shows Up in AI Search, Social Conversations & Search

Search used to mean blue links. Now discovery happens across AI answers, search engines, social conversations, comparison pages, community threads, and category summaries. Most brands are still measuring only one slice of that surface.

Beacon gives marketing teams a visibility report for the new discovery layer. It looks at how a brand appears in AI search, what social conversations say, how the industry landscape frames the category, and where search engines still reward or ignore the brand.

The point is not a vanity score. The point is action. Beacon shows who leads share of voice, what models actually say about you, where the brand push is landing, and which fixes would move visibility fastest.

For teams using the full stack, Beacon becomes the diagnostic front door: find the visibility gap, then use Studio, Skills, Playbooks, Data Viz, Model Council, Focus Group, and the media hubs to close it.