The white-label agent platform for agencies and consultancies.
We help agencies and consultancies turn the threat and confusion from AI into an opportunity.
Run your clients' research, campaigns, visuals and films on a platform branded as your business. Build your method into the work and decide what to charge for it.
New accounts2,000 credits to start · no per-seat fees · no setup fee
Made on gimmefy
Brands that use it
Banks, telcos, governments and consumer brands.
Firms that run it under their own name
Agencies and consultancies. Their clients see their name, not ours.
your logo here
What you get
Four layers. All of them yours.
The models do the generating. The layers above them give your firm the client knowledge, specialist agents and controls needed to run the work.
Build on what you get
Your white-label platform is the starting point. Add a custom playbook, a specialist Maestro or a new capability on the same infrastructure. Turn it into a service your firm can sell.
Governance & collaborationworkspaces, roles, audit, white label
∞ users +
Unlimited clients, workspaces and users, with access set by team and brand. Roles, approvals and an audit trail help you manage the work. No per-seat fees.
Agents make research reports, campaign assets, visuals, films and decks. They can carry out multi-step jobs, with the work ready for your team to review.
Knowledge & contextbrand knowledge, rules, memory
shared context +
The Brand Vault holds client knowledge and approved reference material. Agents can use that context without your team putting it all into every brief.
Modelsmodel choice and updates, handled
one bill +
Text, image, video, audio and research models on one bill. We maintain the model connections and add new models without another setup project for your team.
All four layers run under your name.
Your name, your logo, your domainwhite label
Governance & collaboration
Bring the right people together for each client.
Unlimited clients, workspaces and users. No per-seat fees.
Set access across teams and brands, workspace by workspace.
Roles, approvals and an audit trail.
Add another client without buying another set of seats.
Agents
Agents for the jobs your clients need done.
Research reports, with the sources.
Campaign assets in the formats you need.
Visuals, films, landing pages, strategy sessions.
Reports and creative assets your team can review and deliver.
Knowledge & context
Keep client knowledge with the work.
Brand Vaults hold brand knowledge, products, rules and reference work.
Use approved logos and brand rules in the work.
Keep approved work as a reference for future briefs.
Less time repeating what your team already knows about the client.
Models
Use current models without managing the connections.
Text, image, video, audio and research models.
We add new models and handle the updates.
Use the defaults, or choose a model where the tool supports it.
One platform bill instead of separate subscriptions for each model.
Your long-term advantage / Context
AI that knows your client's business.
gimmefy's context layer keeps the knowledge behind each client's work: their brand, market, design rules and private information. Agents use it to make work that fits the business, without your team explaining everything again.
That knowledge grows as you work together. The platform becomes more useful to the client, and your firm gives them another reason to stay.
Brand Vault / Five layers of client knowledge
01 / Identity
Who your client is.
Their audience, positioning, tone of voice and visual rules. Keep the brand facts in one place so your team does not have to add them to every brief.
Choose a layer to see what it keeps.
DAYBREAK / BRAND VAULT
ILLUSTRATIVE BRAND & CONTENTKnowledge · Labs
LENS / YOUR WAY OF THINKING
Use your firm's method.
A Lens changes how an agent approaches a brief. Choose an existing approach, or add your firm's method for use in supported work. Try the same brief through the options below.
ILLUSTRATIVE BRIEF
“Give people a reason to try our product.”
START WITH THE JOB
Make the benefit clear. Give people a simple way to try it.
INSTINCT / PERSONAL MEMORY
It remembers how you like to work.
Instinct learns useful preferences from your work and edits, so you do not have to repeat them. These memories are private to you. You can view, edit or remove them.
ILLUSTRATIVE INTERACTION
Keep the recommendation upfront.YOU
Instinct noted
Lead with the recommendation.
Brand knowledge is shared with the right client team. Personal memory stays private to each person.
It's all yours.
The platformYour name, your colours, your domain.
The workMade under your name, approved under your name.
The clientsKeep the briefs and work for each client together.
The creditYour firm gets the credit for the work.
The priceYou decide what to charge your clients.
Inside your platform
See your platform at work.
Client knowledge, specialist agents and the tools to make the work. Take a quick tour of real partner platforms.
Real screens. Different partner brands. The same platform, under your name.
28-second tour · Sound off
Prefer a closer look? See the still screens +
01 · AgentsFind an agent for the job income.gimmefylabs.com02 · StudioBrief the work in Studio endeavour.gimmefylabs.com03 · Video HubChoose how to make the film precious.gimmefylabs.com04 · PlaybooksA multi-stage workflow strategylabs.beentheredonethat.co05 · SkillsTools for specific marketing tasks tribes.gimmefylabs.com06 · BeaconResearch reports with sources platform.frontieros.com07 · SimulateCompare expert perspectives quorn.gimmefylabs.com
What it makes / The work
The work. All of it theirs.
Client work and demonstrations made on gimmefy. Browse a project or choose the kind of work you want to see.
Open a client project to see the brief, the work and the source material behind it.
Client projects open under your name, on your platform. It's all yours.
Product imagery, campaign visuals, films and more, made on the platform.
Product photography
Product imagery made with the client’s pack as a reference.
Massel · food
Campaign visuals
A campaign idea adapted for different advertising formats.
Singlife · insurance
Local-language ads
Ad sets in the client’s language and channel formats.
Nivāsa · KannadaFilms
Films developed from approved stills, with the product as a reference.
Massel · Nivāsa · Meerab
Collections and lookbooks
Collection imagery and layouts for a fashion season.
Meerab · fashion
On-model product imaging
Product imagery using a chosen model and garment across multiple views.
A tailored studio
Industrial product imaging
Product images and loading-dock scenes based on technical references.
A tailored studio
Whole launches
Brand identity and launch campaign work developed from an initial brief.
Licks & Rubs · brand demonstration
Whatever it makes carries your name, not ours. It's all yours.
White label already gives you a platform under your firm's name. Custom development goes further: turn your method into a repeatable service, or add a capability your client needs that isn't there yet.
A repeatable workflow
A custom playbook
Build your process into a sequence of steps. It could turn a sales call into a follow-up, or an interview into an editorial feature.
An agent with your expertise
A custom Maestro
A specialist agent built around how your firm thinks and works. Give it a defined role, your methods and the knowledge it needs.
Something the platform doesn't do yet
A custom capability
A dedicated tool, studio or application for the job. Product imaging and a brand-performance dashboard are two examples below.
Less to build
Custom tools, without starting from scratch.
Your custom tool uses the models, client knowledge, permissions and billing already in your platform. We build the new capability on that foundation, reducing the development work and cost.
ModelsClient knowledgePermissionsBilling
A service your firm can sell
Charge for the consulting and setup, then for running, managing or maintaining it. Use it to do the work for a client, or help their team use it themselves. As it becomes part of their day-to-day work, your firm has more reasons to stay involved.
Some of the custom work already built on gimmefy.
Custom playbookNewsletter playbook
A branded email newsletter from a brief. Built for a healthcare distributor.
Custom playbookDeal Room
Follow-up emails and coaching feedback from a sales-call transcript. Built for a B2B agency, in Dutch.
Custom playbookAudio to editorial
Editorial features from roadside interview recordings. Built for a truck maker.
Custom playbookStrategy architect
Annual strategy planning using eight thinking lenses. Built for a luxury boat builder.
Tailored studioProduct imaging studio
On-model product images in multiple poses and angles. Built for a fashion label.
Tailored studioCrate imaging studio
Product and loading-dock imagery for industrial crates. Built for a logistics-equipment maker.
RESTAURANT CHAINBRAND INDEXBrand performance · March 2026
National CRAVE index129.0↗ Growing · 8 stores tracked
133Search volume
134App sign-ups
125NPS
125Footfall
128Social sentiment
Tailored appBrand performance index
One number for brand health across every outlet, with a franchise view. Built for a restaurant chain.
Custom playbookB2B ideas
Ten LinkedIn content angles for a B2B buying committee. Built for a B2B agency.
Brief builder and brief surgery
Custom playbooksBrief builder and brief surgery
Two playbooks that follow a planning method all the way to a briefing contract. Built for a strategy collective.
Event proposal architect
Custom playbookEvent proposal architect
Five concept directions based on a client RFP. Built for an events agency.
Custom playbookLinkedIn ads command
LinkedIn ad sets with format specifications and policy checks. Built for a B2B agency.
Tailored studioGhost-mannequin packshots
Garment packshots on a white background. Part of the same product imaging set.
Custom playbookNewsletter playbook
A branded email newsletter from a brief. Built for a healthcare distributor.
Custom playbookDeal Room
Follow-up emails and coaching feedback from a sales-call transcript. Built for a B2B agency, in Dutch.
Custom playbookAudio to editorial
Editorial features from roadside interview recordings. Built for a truck maker.
Custom playbookStrategy architect
Annual strategy planning using eight thinking lenses. Built for a luxury boat builder.
Tailored studioProduct imaging studio
On-model product images in multiple poses and angles. Built for a fashion label.
Tailored studioCrate imaging studio
Product and loading-dock imagery for industrial crates. Built for a logistics-equipment maker.
RESTAURANT CHAINBRAND INDEXBrand performance · March 2026
National CRAVE index129.0↗ Growing · 8 stores tracked
133Search volume
134App sign-ups
125NPS
125Footfall
128Social sentiment
Tailored appBrand performance index
One number for brand health across every outlet, with a franchise view. Built for a restaurant chain.
Custom playbookB2B ideas
Ten LinkedIn content angles for a B2B buying committee. Built for a B2B agency.
Brief builder and brief surgery
Custom playbooksBrief builder and brief surgery
Two playbooks that follow a planning method all the way to a briefing contract. Built for a strategy collective.
Event proposal architect
Custom playbookEvent proposal architect
Five concept directions based on a client RFP. Built for an events agency.
Custom playbookLinkedIn ads command
LinkedIn ad sets with format specifications and policy checks. Built for a B2B agency.
Tailored studioGhost-mannequin packshots
Garment packshots on a white background. Part of the same product imaging set.
Whatever we build for you carries your name, not ours. It's all yours.
White label
Agencies and consultancies already run it under their own name.
Six partner platforms, each with its own identity. These are their real sign-in pages.
MarcusB2B marketing agency, Amsterdam
Frontier MediaMedia venture, Australia. They named their platform FrontierOS
PRecious CommunicationsPR and communications, Southeast Asia
BeenThereDoneThatStrategic planning collective
Tribes WorldwideEvents and experiences, India
Scale MarketingGrowth marketing
Your platform next
Put your firm's name here.
We'll set it up with your name, colours and domain.
Give clients something they can use. Show them your platform and the work it can do for their business. They can log in themselves, or have your team run it for them.
Decide how to charge for it. Bundle platform access with your advice, include it in a retainer or charge for the work you deliver. You set the commercial offer.
You do not need a platform team. We handle the technology behind your service, including the model connections and updates. Your team can focus on client work.
1
We set up your platform
We handle the setup under your firm's identity.
2
You add your clients
Add their brand knowledge and source material to the Brand Vault.
3
Your team and your clients work in it
Invite people and set their access to the relevant workspaces.
Pricing is mainly based on usage. Invite your team and clients without buying a subscription for every person. Bring more of the work into one platform and cut down on overlapping tools.
01 / THE RELATIONSHIP
Give clients a reason to stay.
The context layer keeps their business knowledge close to the work. Better-informed output, less re-briefing, and a platform that becomes more useful as you build up that knowledge together.
02 / THE CAPABILITIES
More services you can offer.
Research, strategy, campaigns, visuals and films are already built in. Add a custom playbook, specialist agent or capability when a client needs something more.
03 / THE PEOPLE
Put the right people on each brand.
Bring colleagues and clients into the workspaces they need. A person can work across several brands, and a brand can have several teams. You decide who can access what.
04 / THE WHITE LABEL
Your name on the whole thing.
Your firm is on the platform and the work clients receive. You decide how to package the service and what to charge. gimmefy runs underneath.
05 / THE SECURITY
Built for serious client work.
We work with banks, government organisations and large FMCG companies. Workspaces have access controls, with roles, approvals and an audit trail to help you keep client work secure.
06 / THE UPKEEP
We deal with the technology.
We handle the setup, maintenance and model updates. New models are added to the platform without another setup project for your team. Going grey over the technology is our job.
It's all yours.
Start with 2,000 credits and try a client brief. No per-seat fees, no setup fee, no contract. Or tell us about your client and we'll make a sample of the work for you.
Pack sheet 003 · food · Frontier client · Australia
Big flavour, clear conscience.
An Australian savoury-flavouring brand since 1982, free from the common allergens and certified for the people most brands forget. The agents took it from a category read to a launch platform, thirty films and a shelf-ready campaign.
Inclusive by design, and it tastes like something.
Made withBrand VaultBrand Frame
Massel competes in a pantry aisle where legacy brands win on familiarity and price. It differentiates by solving a harder problem: big, chef-worthy flavour that is also safe for people with dietary and cultural requirements. No common allergens, Low FODMAP certified by Monash, halal and kosher accredited, plant-based. The voice is warm Australian hospitality with evidence behind it.
02What we found
Legacy brands own the aisle. Nobody owns "everyone can eat this".
Made withBeacon AuditLandscapeListening
A Beacon Audit on how the assistants describe Massel, a Landscape of the savoury-flavour category, and a Listening run on one live question: how Australian shoppers were reacting to the new Liquid Stock packaging and the loss of its Low FODMAP mark. Sources kept, every claim linked.
03The ideas
A launch platform for Liquid Stock in Australia and the US.
Made withCampaign CreatorAd Filmmaker
Campaign Creator returned a working platform, "Big flavour. Clear conscience.", with the alternative "Real stock taste, made for more people." Taste leads, the free-from story follows. The Ad Filmmaker set the film spine: a busy midweek dinner, a hook in the first three seconds, the pack reveal, the pour shot, a proper hero dish.
04What we made
Thirty-one films and thirty-four dishes.
Made withVisual HubVideo HubFilm Suite
Hero dishes shot without a photographer: laksa, creamy coconut chicken curry, lamb stew, steak, roast potatoes, always with the real Massel pack. Then the hack series for social, nine-by-sixteen, fifteen seconds each: "How to make carrots taste expensive", "Upgrade your butter in ten seconds", "Cooking rice in water is a missed opportunity", "Stop roasting naked potatoes", "The thirty-second pan sauce secret".
05The test
A focus group on the brand, and a film brief that survived it.
Made withFocus GroupFilm Suite
The focus group argued the inclusive-flavour positioning before a frame was shot. The Film Suite brief that came out of it is written for educated, label-reading grocery shoppers and health-conscious food lovers.
06Ready to run
Social hack films, launch campaign, hero shots.
Made withMultiplyPublishing
Fifteen-second vertical films for Reels and TikTok, a launch plan for two markets, and product-true hero photography for retail and web.
Partner client · ask Frontier before publishing. Made on gimmefy. Counts are records in the platform, not accepted assets.
agency logo×Nivāsa Finance
Pack sheet 004 · home loans · own instance · Karnataka
A home loan you can actually get.
A doorstep home-loan service for Tier-2 and Tier-3 Karnataka families, zero commission, in Kannada and English. Four hundred visuals, nine films, a doorstep film brief, and ads in a language most tools cannot set.
A doorstep loan officer with the patience of a relative.
Made withBrand Vault
Nivāsa is not a lender. It brings lender choice, advice, document pickup and follow-through until disbursement, to families who feel intimidated by banks. The promise: a home loan you can actually get, without paying a rupee for the help. Voice: warm, plain, respectful, code-mixing Kannada and Hindi where natural. Archetype: the Caregiver.
02What we found
What the assistants say about affordable housing finance, and what they get wrong.
Made withBeacon AuditPresentation Coach
A Beacon Audit on how AI answers describe Nivāsa and the affordable-housing category. The Presentation Coach also caught a contradiction in a brief, an "RBI-regulated NBFC" claim against a vault that says "not a lender", and refused to average them.
03The ideas
Do not dramatise the loan. Dramatise the small decisions.
Made withAd FilmmakerDirector's Cut
The Ad Filmmaker and the Director's Cut turned the brief into a doorstep film: the balcony, the bookshelf, the mother's phone call, the quiet confidence that this can really happen. The Director's Cut brief is written for underserved rural and semi-urban families.
04What we made
Ads in Kannada, with people who look like the customer.
Made withAds AgentVisual HubVideo Hub
"No salary slip? No problem." "Got land? Build your dream home now." Split-scene follow-up calls, families outside modest Karnataka homes, a provision-store owner, a construction site with the advisor present. Nine films, including "Dream Home Journey", "Home Loan Hope" and a twenty-nine-second "Journey to Dignity".
05The test
Should Nivāsa get into vehicle financing?
Made withFocus Group
A focus group put that question to the room and came back with an answer. The doorstep brand was argued from the customer's side before any money moved.
06Ready to run
Testimonial creatives, follow-up call visuals, film cutdowns.
Made withMultiplyPublishing
Static posters in two languages, the split-scene call series, and vertical films for WhatsApp and Instagram.
Own instance · ask before naming. Made on gimmefy. Counts are records in the platform, not accepted assets.
agency logo×Singlife
Pack sheet 005 · insurance · own instance · Singapore
Long-term care, said plainly.
A digital-first insurer with a challenger's posture. The agents ran a Goldmine and a Listening on one hard question, a category audit, four focus groups on the buying journey, and two hundred visuals for a long-term-care campaign.
Singlife collapses the silos between protection and wealth, employer benefits and wellbeing. Trust is currency, every transaction should be effortless, and financial freedom is the destination. Archetype: the Explorer.
02What we found
What Singaporeans say about topping up CareShield.
Made withGoldmineListeningBeacon Audit
The Goldmine and Listening runs were briefed on two questions: what people say happened when they decided whether to top up their CareShield or ElderShield cover, and what Singaporeans are actually saying about planning and paying for long-term care, dementia and critical illness. A Beacon Audit covered how the assistants describe Singlife's long-term-care products.
03The ideas
Your trip, your insurance.
Made withCampaign Creator
Campaign Creator built the launch of an unbundled travel-insurance builder as a four-to-six-week sprint followed by an always-on conversion pillar. The long-term-care work took the opposite tone: quiet, domestic, honest.
04What we made
Two hundred visuals, from the HDB living room to the bus shelter.
Made withVisual HubBrand FrameMultiply
A caregiver seen from behind, a husband helping his wife through physiotherapy in an HDB flat, medical invoices and a wallet, the Singlife burst as a floor inlay in a six-star lobby. Then the digital bus-shelter set: "1 in 2 Singaporeans could face severe…".
05The test
Four focus groups on the application journey.
Made withFocus Group
How to design and improve an online application for prospective buyers. Why customers still fill in written forms. Where the brand sits at a crossroads with its audience. An expert critique on perceived premium.
06Ready to run
Bus-shelter OOH, films, the campaign plan.
Made withVideo HubPublishing
The digital OOH set for long-term care, four films including an HDB family piece, and the travel-insurance launch plan.
Own instance · tender live · hold from publishing. Made on gimmefy. Counts are records in the platform, not accepted assets.
agency logo×Volvo Trucks
Pack sheet 006 · automotive · own instance · Asia Pacific
Beyond the price tag.
A premium truck brand that sells dependability, not price. The agents built a custom playbook that turns roadside recordings into editorial, a total-cost-of-ownership campaign, an Asia Pacific landscape, and a fifteen-second brand film.
Volvo Trucks treats the professional driver as a central stakeholder, sells total cost of ownership rather than price, and leads the transition to fossil-free heavy transport. Voice: confident, grounded, proof over hype.
02What we found
Asia Pacific is the fastest-growing heavy-duty market.
Made withBeacon AuditLandscapeViral Content Radar
A Beacon Audit on how the assistants describe the brand, and a Landscape on Volvo Trucks in Asia Pacific in 2026: the segment, the competitive set, the forces. The Viral Content Radar then mapped the Long and Regional Haul conversation.
03The ideas
Shift the conversation from CapEx to total cost of ownership.
Made withCampaign CreatorPresentation Coach
Campaign Creator returned "Beyond the Price Tag: The TCO Advantage", an always-on social campaign that repurposes existing editorial. The Presentation Coach built the deck a fleet director needs to win the budget fight with a CFO.
04What we made
Fifteen roadside recordings, one editorial library.
Made withCustom playbookAudio HubContent Repurpose MachineLocalization SprintVideo Hub
The custom Audio-to-Editorial playbook converted fifteen original-language recordings into a structured source library with English translation and evidence notes, ready for the writing stages. The Content Repurpose Machine turned six insight articles and a managing director's blog into a social suite. The Localization Sprint transcreated it.
05The test
A roundtable for Volvo Trucks Singapore.
Made withFocus Group
The social campaign was put in front of a panel before it ran.
06Ready to run
The TCO campaign, localised articles, the FH Electric hero.
Made withPublishing
Social posts across the thematic campaign, the localised article set, and the FH Electric launch hero tied to the electrification grant window.
Own instance · ask Volvo before publishing. Made on gimmefy. Counts are records in the platform, not accepted assets.
agency logo×Meerab
Pack sheet 002 · fashion · demonstration brand · India
Style that carries you.
Premium-looking handbags at a democratic price. A demonstration brand the agents took from a wardrobe to a launch: collections, campaigns, sale moments, a ninety-second brand film and twenty-eight focus-group sessions.
Meerab makes handbags for college, commute, travel and weddings, and keeps them affordable. Fashion-forward but never intimidating. Online browsing with offline reassurance.
02What we found
Ten creative strategists, ten growth ideas.
Made withFocus Group
Focus groups were run as rooms of experts: ten creative strategists on breakthrough growth ideas, an analysis of the quarter's results for trending content and seasonal moments.
03The ideas
WAVES, Red Velvet, a Freedom Sale.
Made withCampaign CreatorLinkedIn AdsThought Leadership
Launches for the WAVES sling collection with its "sculptural sensuality" brief, a Red Velvet hero, an Independence Day Freedom Sale and a New Year moment, each with LinkedIn ads and thought-leadership plans behind it.
04What we made
Golden-hour posters and a ninety-second film.
Made withVisual HubVideo Hub
A woman with a Meerab bag in a luxury city at golden hour, a collection layout on soft beige, festive gold, campus street style. Films: "Style That Carries You" at ninety-two seconds, "Contemporary Campus Elegance" at twenty-nine, a fifteen-second Reel with a college student and a plum-magenta bag.
05The test
Twenty-eight sessions.
Made withFocus Group
Growth ideas, content calendars, launch plans and inventory questions all went through the room first.
06Ready to run
Instagram launch posts, Reels, sale creatives.
Made withMultiplyPublishing
Hero posts for each collection, vertical Reels, and the seasonal sale set.
Demonstration brand · no permission needed. Made on gimmefy. Counts are records in the platform, not accepted assets.
Three selected clips from the FrontierOS Hypereel project. Each is a separate film with its own scene, camera direction and sound.
A T. rex takes an ice-cream break8 seconds · 9:16An astronaut drifts through a galaxy8 seconds · 9:16The koala with too much on its desk8 seconds · 9:16
02The character study
Same koala. More Monday.
The image brief added more monitors and sticky notes to the desk. These two stills show the change.
The characterThe overloaded workspace
Creative experiments made in FrontierOS on gimmefy. Shown as generated work.
agency logo×
Pack sheet 000 · a brand built end to end · an afternoon
Licks & Rubs, a premium fresh pet-food brand from nothing
No brief existed. We gave the platform a name and a category and asked for a brand, a launch and the assets to run it.
