# gimmefy — Brand Operating System for AI-Powered Marketing

> gimmefy is an AI-powered Brand Operating System built for marketing teams, agencies, and brand managers. It combines 48+ AI models from 10 providers, 25+ specialised AI agents (Maestros), 17 Skills, and 24 Playbooks into a unified workspace that understands your brand, enforces consistency, and produces campaign-ready content across every channel.

## Website
https://gimmefylabs.com

## Four Pillars of Integration

### 1. Stack — One AI Stack
48+ models from 10 providers (OpenAI, Google, Anthropic, xAI, Perplexity, Manus, ElevenLabs, BytePlus, Kuaishou, Stability AI). Model-agnostic. Always current. Zero maintenance. Models are auto-selected based on task requirements — gimmefy calls this the "AI sommelier."

### 2. Workflow — One Workflow
Research → Strategise → Create → Deploy in one system. 10 capabilities span the full marketing lifecycle. No copy-paste relay race between disconnected tools.

### 3. Team — One Team
Unlimited users with no per-seat pricing. Shared workspaces, role-based access control, enterprise-grade security: SOC 2 Type II, ISO 27001, GDPR-aligned, 470+ Row-Level Security policies.

### 4. Context — Total Context
The AI knows your brand, remembers your decisions, learns your style. Brand Vaults (auto-generated from URL, 7 sections of brand DNA), Memory Vaults (persistent institutional knowledge), Personal Vaults (individual preferences), 9 live data sources, 17 integrations.

## 10 Capabilities

- **Studio**: AI content generation workspace. 48+ models, brand-aware, memory-aware, quick actions.
- **Visual Hub**: AI-powered image generation with 10+ image models. Curated recipes, product photography, brand-consistent visuals.
- **Video Hub**: Video generation with Veo 3.1, Sora 2, Kling 2.6, and more. AI Spokesperson Creator for talking head avatars.
- **Audio Hub**: Professional voiceovers in 30 voices across 29 languages. Podcasts, voiceovers, jingles.
- **Skills**: 17 specialist marketing tools — SEO analysis, GTM planning, demand gen, creative briefs, competitive analysis.
- **Maestros**: 25+ AI personas modelled after legendary marketing thinkers — Rory Sutherland, Simon Sinek, Seth Godin, David Ogilvy, April Dunford. Plus regional Market Lenses.
- **Playbooks**: 24 multi-step automated workflows — The Storyteller, Ad Command Center, Product Innovation Lab, Idea Blitz (100 ideas in 60 seconds from 10 models), Viral Content Radar.
- **Perspectives** (gimmefy original): Compare 5 frontier AI models side-by-side on the same prompt. Disagreements between models reveal insights no single model would catch.
- **Focus Group** (gimmefy original): 24 expert AI personas debate your strategy in a virtual boardroom. Brief → Debate → Synthesis. Cheaper than a real focus group. Arguably more honest.
- **Forge**: Custom Maestros, Custom Playbooks, Custom Skills, Bespoke Apps. Your methodology, encoded into software.

## White Label Programme

gimmefy is the only AI marketing platform that offers full white-label deployment. Partners can resell under their own brand with custom domains, logos, Maestros, Skills, Playbooks, and client management. Six partner types: Digital/Creative Agencies, Traditional Agencies, PR & Communications, Media Agencies, Business Consultancies, Marketing Solution Providers.

## Company Information

- **Website:** https://gimmefylabs.com
- **Platform:** https://platform.gimmefylabs.com
- **Headquarters:** Singapore
- **Founded by:** Shalu Wasu
- **Clients:** 500+ brands including DBS, Unilever, Singtel, Volvo, Singlife, NTUC, IMDA, NTU
- **Customer Satisfaction:** 4.9/5

## Target Audience

Marketing teams, brand managers, creative agencies, content strategists, CMOs, and marketing operations professionals who need consistent, high-quality, brand-safe content at scale. Secondary: agencies and consultancies looking to white-label an AI marketing platform.

## Competitive Positioning

Not Jasper. Not Writer. Not ChatGPT. Not Canva AI. gimmefy is a Brand Operating System — not a content tool. The difference: 48+ models vs 1, triple vault context vs amnesia, 10 capabilities vs text-only, unlimited users vs per-seat pricing, full white-label vs not available.